After writing about his sexual preferences in a magazine essay in October, Apple Inc. (NASDAQ:AAPL)’s CEO has made a hearty contribution towards the gay rights movement carried forward by the Human Rights Campaign. The CEO of iPhone maker company is among one of the most popular business leaders to support the movement for gay rights.
The Human Right Campaign is running the movement for Project One America, which targets the promotion of gay rights in the Southern States including Alabama, Arkansas, and Mississippi. Jason Rahlan, Spokesperson for Human Right Campaign, said, “We hope Tim Cook’s substantial personal investment inspires others to support this vital and historic project.” A spokesperson for Apple Inc. (NASDAQ:AAPL) has confirmed the donation and categorized it as a personal donation from Cook.
The Human Right Campaign is active in these regions because none of these three states offers non-discrimination protection for gay, transgender, and lesbian people.
Earlier, Apple Inc. (NASDAQ:AAPL) found a new partner to promote its devices in the enterprise customer segment. International Business Machines Corp. (NYSE:IBM) and Apple formed a partnership to combine the user interface experience of the iPhone maker with the enterprise services experience of IBM. Under that partnership, International Business Machines Corp. (NYSE:IBM) is all set to promote iPhone and iPad devices to the enterprise users in Asia Pacific including India.
Will Duckworth, VP and partner for Asia Pacific IBM, said that the company would resell existing devices from Apple along with device activations and customer support for the next two to three years.
Apple Inc. (NASDAQ:AAPL)’s Apple Pay is getting sufficient attention from all the major American banks and the company announced support from 10 more banks earlier this week. With these new supporters, Apple Pay now has support from banks that process up to 90% of the overall credit transactions in the U.S..
This article has been written by Prakash Pandey.