Google Inc (NASDAQ:GOOGL) is the next tech giant to touch the language translation industry after Microsoft Corporation (NASDAQ:MSFT) rolled out its real-time language translation feature for Skype last month. Language translation is not a new niche for the search engine company as it already provides language translation services for websites. The shares of the search engine company have fallen in excess of 6 percent in the New Year.
In the latest technology update, Google is planning to release an app that can translate audio into text. The company is likely to release mobile applications for both iOS and Android with this feature. It is important to consider that some applications are already providing similar services. According to the latest stats, Google Inc (NASDAQ:GOOGL) offers translation services for over 90 different languages and the app has been installed over 100 million times on Android devices.
This update from Google is likely to open new opportunities for business and help individuals communicate with more confidence. The user would have to point the camera to the foreign text and the app will automatically translate it in the desired language. The latest update will convert any spoken words into text for the user.
Google Inc (NASDAQ:GOOGL) acquired a startup, Quest Visual, which was working in a similar domain, last year.
Earlier, Microsoft Corporation (NASDAQ:MSFT) released Skype Translator for Skype users allowing them to communicate with people using different languages. The advantage that Google Inc has over other players is its existing user base of over 500 million monthly active users. The search engine company is eyeing translation because the majority of the internet is in 10 primary languages and a translation app could help generate more revenue streams for the internet giant.
The shares of Google Inc (NASDAQ:GOOGL) are trading at $497.06 with a downward rally in the first two weeks of 2015.
This article has been written by Prakash Pandey.